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Add a split test to your WordPress site

Once your license is active, you're three steps away from your first test.

1. Create the test in your dashboard

  1. Go to your dashboard and click New test.
    AB Split bot dashboard with the New test button highlighted
  2. Add your variants — at minimum a headline, supporting copy, and (optionally) an image for each one.
  3. Click Publish, then copy the test ID shown at the top of the test page.
    Test detail page with the Copy button next to the test ID highlighted

2. Drop the shortcode on a page

In WordPress, edit any page or post and add a Shortcode block (or paste it into a Classic block):

[absplitbot test_id="YOUR-TEST-ID"]

Replace YOUR-TEST-ID with the ID you copied, then click Update.

WordPress block editor with an AB Split bot shortcode pasted into a Shortcode block

3. View it on your site

Open the page in a normal browser tab. You'll see your test rendered. Each visitor is automatically bucketed and their choices/clicks are tracked in your dashboard.

Tips

  • You can run multiple tests on the same site — just use different test IDs.
  • The test only renders for visitors when your license is active. If it lapses, the shortcode quietly disappears for visitors (admins see a notice).
  • Style your test with brand colors and a logo from the test settings page in your dashboard.